1,000 True Fans
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Check out our latest articles on content marketing.
Content Customer Acquisition Costs Too High?
Here’s How We Build Content Strategies to Reduce CAC
Click here to learn how we reduce customer acquisition costs by building a look-a-like audience for content marketing.
Content Promotion Channels
Scaling Your Content Marketing Strategy to Double Blog Growth
Before you decide what promotion channels to pursue, it’s wise to ask yourself some tough questions. Click to read how to rank your channels on their ROI.
Content Marketing ROI
How Long Does Blogging Take to Get Noteworthy Results?
Blogging can help you get customers at scale. But it takes time to see a positive ROI from content marketing. Learn how long it takes, and how to go faster.
Comparative Advertising and Content Marketing
Applying the Art of War to Content Marketing
Comparative advertising will help you win potential customers looking to buy now. Click to learn how to use comparative marketing to for your startup.
How to Create Thought Leadership with Content Marketing
Google is filled with crap content because content marketing is broken. Learn why we need true industry thought leadership now more than ever.
The Latest Articles on The Blog
Voice of the Customer Techniques Which Can Lead to 9.8X YoY Growth
Here’s Our Voice of the Customer Process. Includes Tools, Templates, and Analysis to Build Your Own Voice of the Customer Program.
Here’s our VOC process. (Including tools, templates, and analysis to build your own voice of the customer program).
Customer Psychology and Consumer Behavior
12 Digital Marketing Channels to Get Your First 1,000 Customers
Are you unsure how to get customers online? Here is a list of the 12 marketing channels. Each distribution channel includes proven strategies that work.
Chris Gimmer's Path to Snappa's 1,000 True Fans
Chris Gimmer's Journey from Idea to Scale
Struggling to get customers? I interviewed Chris Gimmer of Snappa to find out how they got their first 1,000 true fans.
How to Get 1,000 True Fans: Case Studies from Startup Founders
How to Create a Value Proposition That Lifts Sales
Want to learn how to create a value proposition that increases sales? Here’s our process.
How a Unique Selling Proposition (USP) Helped GEICO, Fedex, and Domino’s Rise as Market Leaders
Here’s our framework for creating USPs, step-by-step.
Your customers already feel overwhelmed with options. Knowing what sets you apart from the competition will help you rise above the noise and make more sales.
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